Privacy Policy

Last Updated Date: October 12, 2026

NexGen Outfitters, L.L.C. ("NexGen Outfitters," "Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how we collect, use, disclose, and protect information when you visit www.nexgenof.com (the "Site"), create an account, purchase products, subscribe to marketing communications, or otherwise interact with us.

By using our Site, you acknowledge the practices described in this Privacy Policy.

1. Age Restrictions

Our Site is intended primarily for adults. Customers must be at least 18 years of age, or the applicable legal age of majority, to create a purchasing account or place an order. Certain products are subject to additional legal age restrictions.

We do not knowingly collect personal information from children under 13. If we learn that we have collected such information without legally required parental consent, we will take appropriate steps to delete it.

Individuals under 18 should not submit personal information or make purchases through our Site.

2. Information We Collect

We may collect the following categories of information:

Personal and Contact Information

  • Name
  • Email address
  • Telephone number
  • Billing and shipping addresses
  • Account registration information

Order and Transaction Information

  • Products purchased or considered
  • Order history and transaction details
  • Shipping and fulfillment information
  • Payment-related transaction information

Payment information may be processed by third-party payment providers. The information available to NexGen depends on the payment services used.

Website and Device Information

  • IP address
  • Browser type and device information
  • Pages viewed and website interactions
  • Referral sources and advertising interactions
  • Cookies and similar tracking identifiers

Marketing Information

  • Email and SMS subscription preferences
  • Marketing consent records
  • Email engagement and website interactions
  • Responses to promotions and advertising campaigns

We may also collect information you voluntarily provide through customer service inquiries, reviews, surveys, or other communications.

3. How We Collect Information

We collect information:

  • Directly from you when you create an account, place an order, subscribe, or contact us.
  • Automatically through cookies, pixels, analytics tools, and similar technologies.
  • From service providers and advertising platforms that support our business operations.
  • From other sources where permitted by applicable law.

4. Cookies, Analytics, and Tracking Technologies

Nexgen Outfitters uses cookies and similar technologies to operate our Site, understand customer activity, improve website performance, and measure advertising effectiveness.

These technologies may include:

Google Analytics

We use Google Analytics to understand how visitors interact with our Site, including website traffic, navigation patterns, and shopping activity.

Google Ads

We use Google Ads to advertise our products, measure advertising performance, and support advertising audiences and remarketing where enabled.

Meta/Facebook Pixel

We use Meta Pixel to measure advertising effectiveness, understand website interactions, and support advertising campaigns on Meta platforms.

Klaviyo

We use Klaviyo to manage email and SMS marketing communications, customer preferences, and marketing engagement. Depending on the integration and settings, Klaviyo may collect website browsing and shopping activity.

These service providers may process information under their own privacy policies.

You can manage certain cookies through your browser settings. Where required by applicable law, we will provide additional choices concerning nonessential tracking and targeted advertising.

Disabling cookies may affect certain Site features.

5. How We Use Your Information

We may use collected information to:

  • Process and fulfill orders.
  • Manage customer accounts.
  • Provide customer service and respond to inquiries.
  • Communicate about purchases, shipping, and account activity.
  • Improve website functionality and customer experience.
  • Analyze website traffic and shopping behavior.
  • Measure and improve advertising campaigns.
  • Send promotional emails and SMS messages where permitted.
  • Detect fraud and protect website security.
  • Comply with applicable laws and legal obligations.
  • Enforce our Terms of Use and other agreements.

We may also use information for other purposes disclosed at the time of collection or with your consent.

6. Email and SMS Marketing

Nexgen Outfitters uses Klaviyo to manage promotional email and SMS communications.

Email Marketing

Customers who subscribe to promotional emails may receive information about products, special offers, promotions, and company updates.

You may unsubscribe from promotional emails at any time using the unsubscribe link included in our marketing messages.

SMS/Text Message Marketing

Customers who expressly opt in to promotional text messages may receive marketing communications from Nexgen Outfitters.

SMS consent is not a condition of purchase.

Message frequency may vary. Message and data rates may apply.

You may opt out of promotional text messages by replying STOP to a marketing message. Additional assistance may be available by replying HELP or contacting us.

Consent to receive SMS marketing is separate from consent to receive email marketing.

We do not share SMS opt-in consent or phone numbers collected for SMS marketing with third parties for their own independent marketing purposes. We may share this information with service providers that assist us in delivering our messaging program.

Transactional communications relating to orders or customer accounts may continue where permitted by law.

7. Disclosure of Personal Information

We may disclose personal information to:

  • Service Providers: Companies assisting with website hosting, ecommerce operations, payment processing, shipping, customer service, analytics, and marketing.

  • Advertising and Analytics Partners: Providers such as Google and Meta that help measure advertising performance and deliver relevant advertising.

  • Marketing Platforms: Providers such as Klaviyo that manage customer communications and marketing preferences.

  • Business Affiliates: Affiliated entities where necessary for legitimate business operations.

  • Legal Authorities: Government agencies, regulators, or other parties when required by law or necessary to protect legal rights.

  • Business Successors: Parties involved in a merger, acquisition, restructuring, or transfer of business assets.

We may disclose aggregated or deidentified information where permitted by law.

Some disclosures to advertising partners may be considered a "sale," "sharing," or use for targeted advertising under applicable state privacy laws, even when no money is exchanged for personal information.

Where applicable, customers may have rights to opt out of these activities.

8. Your Privacy Choices and Rights

Depending on your state of residence and applicable law, you may have rights to:

  • Request access to personal information collected about you.
  • Request correction of inaccurate personal information.
  • Request deletion of certain personal information.
  • Obtain a copy of certain personal information.
  • Opt out of certain targeted advertising, sales, or sharing of personal information.
  • Appeal certain decisions concerning privacy requests.
  • Exercise applicable privacy rights without unlawful discrimination.

These rights may be subject to legal exceptions, verification requirements, and other limitations.

To submit a privacy-related request, contact:

support@nexgenof.com

We may request information necessary to verify your identity before responding.

We will process applicable requests within the timeframes required by law.

9. Advertising and Tracking Choices

You may be able to limit certain advertising and tracking activities through browser settings, advertising platform controls, and privacy preference tools provided on our Site.

Where required by applicable law, NexGen Outfitters will honor recognized opt-out preference signals, including Global Privacy Control, when applicable to the processing activity.

Advertising opt-outs may not eliminate all advertising. You may continue to see advertisements that are not based on your personal information.

10. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, and destruction.

However, no internet transmission or electronic storage system can be guaranteed completely secure.

Customers are responsible for maintaining the confidentiality of their account credentials.

11. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Fulfill orders and provide customer service.
  • Maintain customer accounts.
  • Meet legal, tax, accounting, and recordkeeping obligations.
  • Resolve disputes and enforce agreements.
  • Maintain security and prevent fraud.
  • Support legitimate business operations.

Retention periods may vary depending on the type of information and the purposes for which it was collected.

When personal information is no longer required, we will delete, deidentify, or otherwise handle it in accordance with applicable law and our retention practices.

12. Third-Party Websites and Services

Our Site may contain links to third-party websites or services.

Nexgen Outfitters is not responsible for the privacy practices of websites or services we do not control.

We encourage customers to review the privacy policies of third-party services before providing personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technology, legal requirements, or services.

The revised policy will be posted on our Site with an updated effective date.

Where required by law, we will provide additional notice of material changes.

14. Contact Information

For questions, concerns, or requests regarding this Privacy Policy, please contact:

NexGen Outfitters, L.L.C.

100 Commerce Court
Sidney, NE 69162

Email: support@nexgenof.com

Phone: (833) 694-3663

Website: www.nexgenof.com